Chitika Help, News & Tips

Chitika Help, News & Tips Blog

Tuesday, April 11, 2006

So what are Chitika eMiniMalls? Part 1

What are Chitika eMiniMalls or ads? No, it's not a chain of banana split parlors! You have probably seen thousands of them on the web, you may even have used a few without knowing exactly what they were called.

Keyword based and JavaScript powered, Chitika eMiniMalls are popping up everywhere on the web. Matched to content or context - these ads hit targeted consumers who are searching for information on particular products. Surfers can interact (search, read reviews, even find the best price) without having to leave the webpage they're viewing. Big Plus for both the surfer and the website owner. It provides valuable content or information without the surfer having to leave the webpage. And since these product ads are directly targeted to your site's content you have a better chance of keeping your visitor's attention while offering an advertising product.
Chitika (pronounced CHIH-tih-ka) ads are revolutionary in design. It presents all the features that makes the Internet so convenient for shopping. Information, images, reviews, comparison shopping and search links are presented right in one spot - the banner ad itself!

Many believe online advertising takes a small step forward with Chitika eMiniMalls. These cool looking online ads may just give Google Adsense a run for its money. It may just be a better all-around package for webmasters, consumers and advertisers. These Chitika ads display pictures as well as textual content and information. If a picture is indeed worth a thousand words, it might also mean more sales for the advertisers. Ads with images of the actual products will give the prospective buyer a solid image of what's being discussed. Ads with images usually out preforms ads with just text.

The Chitika eMiniMalls were launched on June 20, 2005 by Chitika Inc. - a Massachusetts based contextual advertising services provider. Chitika was founded in May 2003. According to their website, Chitika means "in a snap" in the South Indian language Telugu.

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